Era of Earth Day

Earth, Wind, and Fire

Air pollution

 Growing problem of smog

 4-day New York City inversion, 1966

­ 168 deaths

 

Water Pollution Disasters

 Torrey Canyon, 1967

­ First supertanker spill

Santa Barbara Oil Spill

Oil well blowout, Santa Barbara Channel, 1969

  235,000 gal. over coastline, 800 sq.mi. of ocean

  Kills 1000s of birds & animals, several grey whales

 

 

A River Burns!

Cleveland’s Cuyahoga River fire, 1969

Population

1950s: control population to protect wilderness, nature

Sierra Club supports population control, 1965

David Brower asks Paul Ehrlich to write book

  Stanford biology professor

  The Population Bomb, 1967

  3 million copies: Doom!

Environmental controversies

Alaska pipeline, 1969-1973

Supersonic Transport (SST), 1969-1971

Everglades Jetport, 1969

Cross Florida Barge Canal, 1969-1971

“Environment”

  Ecologist Paul Sears, Deserts on the March, 1935

  Dust Bowl; desertification worldwide

  Ecologist, ornithologist, conservationist William Vogt, The Road to Survival, 1948

  International bestseller

  A history of the planet

  Too many people abusing the land

  Globally interconnected problem: “environment”

  Biologist Fairfield Osborn, Our Plundered Planet, 1948

  Too many people abusing natural resources

International scientific cooperation

1948, United Nations Scientific Conference on the Conservation and Utilization of Resources

Truman: real or perceived shortages or declining living standards a source of conflict and war

1948, UNESCO founds International Union for Conservation of Nature (IUCN)

Conference in Lake Success, NY, 1949; first Red List of endangered species

1951: President Harry Truman creates commission about resources

1952, Resources for the Future established, funded by Ford Foundation; market-based solutions

1955 conference: “Man’s Role in Changing the Face of the Earth,” Princeton, New Jersey

1957: International Geophysical Year

Remarkable precedent for international and interdisciplinary research about global environment

Rise of nature recreation

Growing interest in preserving nature

  Skyrocketing attendance of national parks

Nature writing crowds bestseller lists

 

 

 

 

 

Skyrocketing  membership

National Wildlife Federation: largest, richest

  1970: 30% hunters; 20% opposed to all hunting

National Audubon Society

  1965–75: 8X growth; PR & glossy magazine

Sierra Club: Most influential & best-known

  David Brower steers club to national prominence

  Sierra Club Books: Ansel Adams & Eliot Porter

  $10 million total sales by 1969

  Couldn’t delegate, overspent, ignored directors, lost tax-exempt status which hurt large contributions

  Ousted 1969

  Founded Friends of the Earth, John Muir Institute for Environmental Studies, & Earth Island Institute

 

 

 

A New Ecological Awareness

Focus changes from human needs to nature

Back to nature

  No plastics or chemicals

  Natural foods, natural fibers, natural products

  New edition of Nearings’ Living the Good Life, 1970

  New “Waldens”: the rural commune movement

  Explosion of backpacking, camping, outdoor activities

Thinking Ecologically

Living responsibly

  René Dubos: “Think globally; act locally”

Recycling centers established

Energy-efficient houses

Buying gas-efficient automobiles

  Back to the bicycle

  Bringing back public transportation

  Amtrak, 1970

Technology for the people

  Whole Earth Catalog

  The personal computer